Kristy Coventry
IOC Athletes Commission Chair Kristy Coventry said athletes are ready for the Games to begin. Photo: IOC

With Opening Ceremony Approaching, All Eyes Still on Virus

Three days before the start of the Opening Ceremony, no new COVID-19 cases were reported among athletes or Olympics stakeholders in Tokyo, although officials at the IOC and Tokyo 2020 continue to monitor the situation closely. And while unlikely, the CEO of Tokyo 2020 on Tuesday did not rule out the event still being canceled […]

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SportsTravel Podcast Larry Olmsted
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Larry Olmsted: How Fans Unite Communities and Make the Case for Why Sports Matter

There have been many books written about sports. But not many books have focused on the fans themselves. In his new book “Fans: How Watching Sports Makes Us Happier, Healthier and More Understanding,” author Larry Olmsted details scientific studies that are proving the benefits of following sports not just on the health of the fans […]

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ISTHMUS-BOWL

Division III Bowl Game Headed to Madison, Wisconsin

Two Division III college powerhouses will face off in a new bowl game in Madison, Wisconsin, this fall at the newly constructed Verona Area High School stadium — the first bowl game to be staged in the state. The Culver’s Isthmus Bowl on November 20, 2021, will feature schools from two Midwest football conferences: the […]

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PistonsCourtsideClub

Detroit Pistons Opening Courtside Club at Little Caesars Arena

The Detroit Pistons will take club seating to a new level with a club experience behind the baseline of one of the baskets during games at Little Caesars Arena starting in mid-October when the 2021—2022 NBA season tips off. The Cure Insurance Courtside Club will be located behind the visitor’s baseline at Little Caesars Arena […]

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Ducks

How Technology Can Make Sports Events Safer Than Ever

COVID‐19 has been the most merciless natural disaster we’ve ever witnessed. The toll it has taken on families, jobs and industries has been overwhelming. Few industries have been hit harder than travel, hospitality, sports and entertainment. And they are all intertwined. Without the games or access to events, there are no traveling fans, fewer hotel […]

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Tokyo Olympics
Simone Biles and the U.S. Women's Gymnastics team arrive for the Tokyo Olympic Summer Games at Narita International Airport July 15, 2021. (AP Photo/Kiichiro Sato)

Positive Tests Begin Testing Olympics Plan

International Olympic Committee President Thomas Bach said last week there was “zero” risk of athletes passing on the virus to Japanese or other residents of the Olympic Village in Tokyo. And like many of the other proclamations by the IOC or Tokyo Olympic organizers registering a “just trust us” vibe, those declarations are being tested […]

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FootprintCenter
Fans going to the Footprint Center for Phoenix Suns and Mercury games will have food served in Footprint’s biodegradable, compostable, and recyclable solutions as well as educational points about the positive impact of making a switch from single-use plastics in their everyday lives.

Home of Phoenix Suns, Phoenix Mercury Rebranded as Footprint Center

The Phoenix Suns and Phoenix Mercury have announced a long-term partnership with Footprint, a material science company, that includes naming rights and product integration within the team’s downtown Phoenix arena. The Footprint Center will host fans for Suns and Mercury games with food served in Footprint’s biodegradable, compostable and recyclable products. The venue will also […]

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Glytch Esports

Hashtag Gaming Arena Adds Glytch Gaming Stations

Three years after Hashtag Gaming Arena opened its first community center for games and gaming culture, the flagship arena near Washington, D.C., has expanded into a new 8,000-square-foot venue that will now include Glytch Battle Stations for play. Glytch recently launched its first crowdfunding campaign for the product in partnership with Cornerstone and Alienware. Within […]

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Padres Pirates Baseball
Baseball fans watch a baseball game between the Pittsburgh Pirates and the San Diego Padres at PNC Park in Pittsburgh, Sunday, June 23, 2019. The Pirates won in 11 innings, 11-10. (AP Photo/Gene J. Puskar)

Pittsburgh Pirates, BetMGM Announced PNC Park Partnership

BetMGM and the Pittsburgh Pirates have announced a new partnership that will include BetMGM branding throughout PNC Park, fan-focused promotions, social media content and more. BetMGM operates an online sportsbook and casino that launched in Pennsylvania last year. Under the partnership, BetMGM content will be integrated across Pittsburgh Pirates digital and social platforms. Additionally, BetMGM […]

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