esports-arena-allied-esports-hyperx

Allied Esports Deploys Mobile Gaming Arena to Texas Mall

Allied Esports is bringing esports to the mall, announcing a three-day event at Brookfield Properties’ First Colony Mall in Sugar Land, Texas. The event will be staged with the help of the Allied Esports Truck, an 18-wheel, 80-foot, 35-ton mobile gaming competition arena that will be stationed on the south end of the First Colony […]

Continue Reading
Posted On :
HyperX Esports Arena Las Vegas

HyperX Extends Naming Rights Deal at Esports Arena Las Vegas

HyperX will continue as the naming rights partner for Esports Arena Las Vegas at the Luxor Hotel and Casino under terms of a renewal for the gaming products company. As part of the multiyear deal with Allied Esports, HyperX will continue to receive prominent branding and signage inside and outside of the venue, as well […]

Continue Reading
Posted On :
Fusion Arena Bowl

The Evolution of Esports Venues

When Esports Stadium Arlington opened in 2018 in Texas, it marked the dawn of a new era for esports and live events. The first esports-specific venue at a municipally owned building—a renovation of the city’s convention center—it marked a landmark in the evolution of esports and the facilities that could support live esports events. Before […]

Continue Reading
Posted On :
allied_hok_03

Allied Esports Partners with HOK for Esports Mall Venues

Allied Esports has announced that it will partner with architecture, engineering, design and planning firm HOK on its strategy to create new esports venues in shopping mall locations around the country. The two companies are expected to begin work immediately on the first location, which was recently announced for Simon’s Mall of Georgia in Buford, […]

Continue Reading
Posted On :
Mall of Georgia
The Mall of Georgia will be home to the first esports venue operated by Allied Esports in partnership with Simon Malls.

Esports Arena Planned for Mall of Georgia

Does the future of esports lie at the shopping mall? Allied Esports and Simon, one of the largest mall developers and operators in the country, are betting it will. The companies have announced that Mall of Georgia in Buford, Georgia, will be the location for the companies’ first dedicated esports venue as part of a […]

Continue Reading
Posted On :
Proposed-Project-Images-03
The Arlington Convention Center ballroom is being remodeled into an esports arena that can host events, serve as training space for teams and allow fans to come in and compete themselves. Photo courtesy of Allied Esports
Category:

Allied Esports Makes Deal to Launch Simon Cup

Black Ridge Acquisition Corp. has an agreement to become a shareholder of Allied Esports, a global esports entertainment company, with the goal of creating dedicated esports venues and experiences at selected locations throughout the United States. The agreement will be made through Simon Equity Development LLC. In the agreement, Simon will acquire $5 million in […]

Continue Reading
Posted On :
hx-hero-article-hyperx-esports-arena-lg
Category:

Las Vegas to Host Rainbow Six Siege Minor

HyperX Esports Arena Las Vegas will host the first 2019 Tom Clancy’s Rainbow Six Siege minor event June 7–June 9. The event will feature a $75,000 total prize pool with the winning team earning $30,000. The event will feature 16 teams including 12 Pro League or Challenger League teams. The four remaining slots will be made […]

Continue Reading
Posted On :
1545095404697

Allied Esports Launches Venue Affiliate Program

Allied Esports has launched a venue affiliate program designed to encourage more development of esports-specific properties. The Allied Esports Property Network will allow entities to license Allied Esports’ design, development and operations for their own venues. Affiliate members will also be able to tap into the tournament system being offered at other Allied Esports venues with […]

Continue Reading
Posted On :
HyperXESALV_cropped2

HyperX Lands Naming Rights to Esports Arena Las Vegas

Allied Esports has reached a multiyear agreement with HyperX, the manufacturer of high-performance esports products, to become the exclusive naming rights partner of its esports arena in Las Vegas. The arena at the Luxor Hotel & Casino will now be named HyperX Esports Arena Las Vegas. “HyperX and Allied Esports share a strategy centered on a […]

Continue Reading
Posted On :