Category: Golf

Golf — SportsTravel — News, Insight and Analysis for the Sports-Event Industry

Qualtrics

PGA Tour Partners With Qualtrics to Engage Fan Feedback

The PGA Tour and Qualtrics have announced a new multi-year relationship that designates Qualtrics as the Official Experience Insights Provider of the PGA Tour and the Champions Tour. Qualtrics — co-headquartered in Seattle, Washington, and Provo, Utah — uses an experience management platform to analyze fan, player and partner feedback across multiple channels and act […]

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Jimmie Austin Golf Course
Jimmie Austin Golf Course in Norman, Oklahoma, will host the first ever Compliance Solutions Championship in 2023. Photo courtesy of Jimmie Austin GC.

New Korn Ferry Tour Golf Tournament Coming to Norman, Oklahoma

The Korn Ferry Tour and Compliance Solutions have announced a five-year partnership to host a new professional golf tournament, the Compliance Solutions Championship, beginning in June 2023 at the Jimmie Austin Golf Club at The University of Oklahoma in Norman. The Compliance Solutions Championship will be a 72-hole tournament featuring 156 players from around the […]

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Gauntlet Golf Club
The Gauntlet Golf Club in Stafford County, Virginia, has secured more than $8,000 in funding as it prepares for the American Junior Golf Association Tour Stafford Junior All-Star Tournament.

Virginia’s Gauntlet Golf Club Receives Funding From State’s Tourism Fund

The Virginia Tourism Corporation has given the Gauntlet Golf Club, located in Stafford, $8,804 from the County American Rescue Plan Act Sports Marketing Incentive Program. The funds are to support the 18-hole, par 72 championship golf course as it hosts the upcoming American Junior Golf Association Tour Stafford Junior All-Star Tournament. In total, VTC awarded […]

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Pinehurst
The World Golf Hall of Fame will be relocating from St. Augustine, Florida, to Pinehurst, North Carolina, in 2024.

World Golf Hall of Fame Relocating to Pinehurst, North Carolina

The World Golf Hall of Fame is moving up the east coast. Beginning in 2024, the physical Hall of Fame will relocate from St. Augustine, Florida, to Pinehurst, North Carolina. This move is in conjunction with the United States Golf Association (USGA), as the two will collaborate on a new visitor experience at the USGA’s Golf […]

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The Swilcan Bridge
The Swilcan Bridge on the 18th Fairway of the Old Course in St Andrews is where many of the game's greats have said farewell to major play. Photo by Paul Tomkins of VisitScotland

The Old Course at St. Andrews Readies
for the 150th Open Championship

The 150th Open Championship has started on the Old Course at St. Andrews in Fife, Scotland — one of the most famous golf courses in the world. This will be the 30th time The Open Championship will be contested at the venue, adding further significance to the 2022 version. Scotland, the birthplace of the game […]

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Pinehurst
The USGA broke ground on its newest campus, Golf House Pinehurst, on June 6. Copyright USGA/John Mummert

USGA Breaks Ground on New Campus at Pinehurst

The United States Golf Association and Pinehurst, North Carolina, have always had a strong relationship. Now, it’s getting even stronger. The two entities broke ground June 6 on Golf House Pinehurst, the USGA’s newest campus which will include an equipment-testing facility, the USGA Experience and an educational landscape feature. The project is set to be […]

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GreaterLansingSportsAuthority

Greater Lansing Awarded NCAA Golf and U.S. Figure Skating Events

The Greater Lansing Sports Authority and Lansing Skating Club have been awarded the 2023 Midwestern Sectional Singles and U.S. Pairs Final by U.S. Figure Skating while Michigan State University and the GLSA have been selected as co-host for a 2024 NCAA Division I Women’s Golf Regional. The figure skating event is two events merged into […]

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Stephen Curry
Stephen Curry on the Silverado Resort North Course during the pro-am event of the Safeway Open PGA tournament on September 25, 2019, in Napa, California. (AP Photo/Eric Risberg)

Stephen Curry Organizing Junior Golf Tour with AJGA

The American Junior Golf Association is getting a high-profile boost at five of its events this year after NBA superstar and golf fanatic Stephen Curry announced Thursday that his “Underrated” brand will launch a new junior golf tour accredited by the AJGA. The UNDERRATED Golf Tour will host five free events this summer which includes […]

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NTBAGirls
National Travel Basketball Association President John Whitley says his organization has found "facilities, all the cities we deal with, really have done a great job of adjusting on their end and it’s made our job a lot easier knowing they have everything in place.” Photo courtesy of NTBA

How Relationships Still Drive the Event Bidding Landscape

It’s one of the words that has been used the most during the pandemic, to the point that it has become loathed by some: Pivot. Pivot on dates for an event. Pivot on location. Pivot on fan capacity, health screening, streaming needs. Pivot on the way that things have been done in the business for […]

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