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Tony Reagins has been promoted to chief baseball development officer of Major League Baseball, where he will oversee the growth of youth and amateur levels of baseball and softball in the United States and internationally. Reagins, who began at MLB in 2015 as senior vice president of the Youth Programs department, will also be tasked […]
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There are clauses in sponsorship agreements that normally gather dust after the contracts are signed, namely force majeure and substitution. As we’re all well aware, there is nothing normal about 2020 and the dust has been shaken off of those typically skimmed-over clauses. Force majeure and substitution, the terms as we know them, have had […]
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Activision Blizzard has hired Major League Baseball executive Tony Petitti as president of sports and entertainment to oversee esports, consumer products, and film and television at the organization. “Tony is one of the most highly regarded executives in sports and entertainment,” said Bobby Kotick, chief executive officer of Activision Blizzard. “His success in media and […]
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One of the most well-known staples of ballpark food, the Dodger Dog, was thought to be out of reach for fans since Dodger Stadium in Los Angeles is closed to the public for games in the abbreviated Major League Baseball season. But fans can now have it delivered to their front door in the right […]
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Going six weeks without sports is making the fandom world start to go a bit stir-crazy, but NBA Players Association Executive Director Michele Roberts has a firm message: Don’t rush things. “Our fans are more loyal than I think many of us appreciate,” Roberts said during the final virtual Sports Business Journal/CAA World of Sports […]
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The Texas Rangers have secured six new sponsorships for areas around Globe Life Field as the ballpark gets closer to its grand opening. Among the sponsorships is the Lexus Home Plate Club, located at field level directly behind home plate that will include a full-service bar, plus in-seat food and beverage service. Along the first-base […]
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Two new standing areas will be opened for the 2020 seasons for both New York Yankees and NYCFC events throughout their respective seasons. Yankee Stadium will have the Stella Artois Landing in Sections 232A and 232B in left field on the 200 Main Level as well as the Michelob Ultra Clubhouse in Sections 207 and […]
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Major League Baseball will become the official presenting sponsor of the training tour for the women’s national softball team that will represent the United States at the 2020 Olympic Summer Games in Tokyo. The team’s Stand Beside Her tour will be held in more than 35 cities from February to June, leading up to the […]
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The home of the Milwaukee Brewers will be Miller Park for only one more season after the team announced its new naming rights partner starting in 2021 will be American Family Insurance. The Major League Baseball franchise has signed a 15-year contract for the naming rights with the insurance firm starting January 1, 2021. The […]
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The home of the defending National League East Division champions will have a new name as the Atlanta Braves‘ stadium has been changed from SunTrust Park to Truist Park. Truist Financial Corp. was formed when SunTrust Bank and BB&T merged in the summer. The original stadium naming rights deal with SunTrust was made three years […]
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