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The Premier Lacrosse League will return to in-market events after conducting a bubble season in 2020 in Herriman, Utah. The 2021 season will begin June 4 with the PLL Championships set for September 19. In total, the professional league will host game weekends in 11 cities, including an All-Star weekend and a three-weekend playoff structure. […]
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A familiar narrative has reemerged over the past few weeks around disparities in women’s sports, but as a former CEO who spent three-plus decades in corporate America and now leading the WNBA, I can confidently say this certainly is not about a weight room. This is about what the weight room situation represents — the […]
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Allegiant Stadium in Las Vegas will host its first major international event on August 1 when the CONCACAF Gold Cup final is held at the home of the NFL’s Raiders just as the venue celebrates its first full year of operation. “We’re thrilled that the 2021 CONCACAF Gold Cup is coming to the Sports Capital […]
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Major League Soccer has signed a multi-year partnership with Procter & Gamble that see the company sponsor the Mexican National Team’s U.S. Tour, Leagues Cup, Campeones Cup and MLS All-Star Game. The partnership enables P&G brands such as Gillette, Old Spice, Crest, Oral B, Dawn, Charmin and Bounty to tap into MLS’ fan base. Over […]
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Cleveland will host its first professional women’s tennis tournament — the Cleveland Championships — a WTA Tour 250 event that will be held August 22–28 as part of the U.S. Open Series. The event will be owned and managed by Cleveland-based sports agency Topnotch Management and will be staged at Jacobs Pavilion at Nautica in […]
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Remember what it like to go to a sold-out game? Waiting in line with others for seemingly forever before getting your ticket scanned, walking into the concourse and trying to avoid bumping into other people while finding a hot dog and soda, then going to your seats to check out the early scene. Maybe you […]
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Inter Miami CF, a week before the start of the Major League Soccer season, has announced a naming-rights agreement for its stadium in Fort Lauderdale, Florida, with AutoNation that will see its venue rebranded as DRV PNK Stadium for the next three years. The agreement also includes AutoNation branding on the Inter Miami training gear. […]
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The San Jose Earthquakes have signed a 10-year naming rights sponsorship agreement for its stadium with PayPal Holdings, making the Major League Soccer club’s home known as PayPal Park. PayPal Park will feature a 250-seat reserved section for underserved members of the community and provide them with access to complimentary tickets and transportation to and […]
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The 2021 NHRA Camping World Drag Racing Series season is set to kick off March 11 in Gainesville, Florida, a 23-race schedule culminating with the season-finale near Los Angeles in November. NHRA drivers are among the fastest in the world, navigating their 11,000-horsepower Top Fuel dragsters and Funny Cars down the track at speeds that […]
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The Esports Entertainment Group has announced a multiyear sponsorship with Kraft Sports and Entertainment to be the official esports tournament provider sponsor of the New England Patriots and the New England Revolution. As part of the agreement, EEG will use Patriots and Revolution marks to promote its bi-annual esports tournaments on its Esports Gaming League […]
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