Category: Professional Sports

Avaya Stadium
San Jose Earthquakes

San Jose Earthquakes, PayPal Agree to 10-Year Stadium Naming Rights Partnership

The San Jose Earthquakes have signed a 10-year naming rights sponsorship agreement for its stadium with PayPal Holdings, making the Major League Soccer club’s home known as PayPal Park. PayPal Park will feature a 250-seat reserved section for underserved members of the community and provide them with access to complimentary tickets and transportation to and […]

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ST Podcast NHRA

Antron Brown and Leah Pruett: Life in the Fast Lane as NHRA Drivers

The 2021 NHRA Camping World Drag Racing Series season is set to kick off March 11 in Gainesville, Florida, a 23-race schedule culminating with the season-finale near Los Angeles in November. NHRA drivers are among the fastest in the world, navigating their 11,000-horsepower Top Fuel dragsters and Funny Cars down the track at speeds that […]

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Dolphins Patriots Football
New England Patriots fans cheer in the stands before a game against the Miami Dolphins on December 29, 2019, in Foxborough, Massachusetts. (AP Photo/Elise Amendola)

New England Patriots and Revolution Sign Deal With Esports Entertainment Group

The Esports Entertainment Group has announced a multiyear sponsorship with Kraft Sports and Entertainment to be the official esports tournament provider sponsor of the New England Patriots and the New England Revolution. As part of the agreement, EEG will use Patriots and Revolution marks to promote its bi-annual esports tournaments on its Esports Gaming League […]

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PNCPark

Pittsburgh Pirates, PNC Bank Extend Stadium Naming Rights Partnership

The Pittsburgh Pirates and PNC Bank have announced a 10-year extension to their current agreement, the centerpiece of which is the continued naming rights of PNC Park. Financial terms were not disclosed. With the original 20-year naming rights agreement set to expire prior to the 2021 season, the two Pittsburgh institutions agreed to extend the […]

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PFL FightNight-71 copy
Movlid Khaybulaev knocks out Damon Jackson with a flying knee within the first 10 seconds of a fight during the 2019 Professional Fighters League season. Photograph courtesy of the Professional Fighters League.

Professional Fighters League to Hold 2021 Bubble Season in Atlantic City

The Professional Fighters League will hold its 2021 regular season in a state-of-the-art bubble environment at Ocean Casino Resort in Atlantic City, New Jersey, starting in April. The PFL is returning to Ocean Casino Resort following the newly renovated and expansive footprint at the venue’s Ovation Hall, allowing the company’s production team to create a […]

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Photo: Michael Troutman/www.dmtimaging.com
The Sea Otter Classic is a bicycling and outdoor sports festival and expo held each spring in Monterey, California. The four-day event is considered the world's largest cycling festival, drawing nearly 10,000 professional and amateur athletes. Photo: Michael Troutman/www.dmtimaging.com via SeeMonterey.com

Case Study: How a Destination Markets Outdoor Events in a Pandemic

Monterey County in California is a sports destination that may not be immediately top of mind. But it is the site of Pebble Beach, home of the famous AT&T Pro-Am and one of the most beautiful and challenging golf courses in the world. WeatherTech Raceway Laguna Seca is home not only to the IndyCar Series but a […]

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Paiute-1268-Paiute

MGM Resorts to Sponsor Korn Ferry Tour Event

MGM Resorts International will become the title sponsor of the Korn Ferry Tour’s first event at Las Vegas Paiute Golf Resort. The MGM Resorts Championship at Paiute will be staged April 15–18 and feature a full field of 156 players who will compete for a $600,000 purse. “The Korn Ferry Tour has quickly become one of […]

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sas21-logomu—bank-of-hope-match-play-at-shadow-creek—v5

LPGA Adds Match-Play Event in Las Vegas

The LPGA has announced it will host the inaugural Bank of Hope LPGA Match-Play Hosted by Shadow Creek in Las Vegas. The MGM Resorts International course will host the event May 26-30 for 64 players and feature a $1.5 million prize purse. The Los Angeles-based Bank of Hope previously served as title sponsor of the […]

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UBSArena

New Sports Venues to Watch in 2021

As the demand for spaces to host sporting events continues to grow with an eye toward sports-related travel in a post-coronavirus world, destinations across the country are examining their inventory, identifying needs and building accordingly. Here are 15 new sports complexes to keep an eye on in 2021. Midway Central Station Bedford Park, Illinois OPENING: […]

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Jon Rahm
Jon Rahm, lower right, walks down with 13th fairway with his caddy, Adam Hayes, on the South Course during the final round of the Farmers Insurance Open at Torrey Pines on January 31, 2021, in San Diego. (AP Photo/Gregory Bull)

Farmers Insurance Open Organizers Give Inside Look at Tournament Preparations

The differences in planning and producing a PGA Tour event, especially in a state with stringent restrictions on fans and on-hand employees, was laid bare during a recent webinar featuring those involved with the recent Farmers Insurance Open at Torrey Pines Golf Course in San Diego. Nick Schling, director of operations for the Farmers Insurance […]

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