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When fans enter the gates at Riviera Country Club in Los Angeles, they can gawk at the elevation changes and some of the most historic holes in championship golf. They can enjoy activations and different sponsorship stands at almost every fairway. And if they think because the PGA Tour’s Genesis Invitational is a four-day affair that […]
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The PGA Tour’s regular stop in the Reno-Tahoe area will be hosted at a new club that is on the California side of the state line in the region. The Barracuda Championship will be hosted at the Old Greenwood Golf Course at Tahoe Mountain in Truckee, California. The course is a Jack Nicklaus design that […]
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The legendary PGA Tour event hosted for decades by Bob Hope, after one year without a sponsor, has found a new partner ahead of the 2019–2020 season. Known last January as the Desert Classic, the event at La Quinta, California, will be called The American Express as part of a multi-year agreement with the credit […]
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The PGA Tour has struck a deal with Korn Ferry to have it serve as a title sponsor of the newly named Korn Ferry Tour starting this weekend. The Los Angeles-based global organizational consulting firm signed a 10-year sponsorship agreement. The announcement was made by PGA Tour Commissioner Jay Monahan, Korn Ferry Chief Executive Officer […]
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The PGA Tour has added a stop in Bermuda to its 2019–2020 schedule, with the new Bermuda Championship to be played the same weekend as the World Golf Championships-HSBC Champions. The tournament will be staged October 31–November 3, 2019, at Port Royal Golf Course in Bermuda. The event will be the tour’s first in Bermuda […]
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The PGA Tour has named Alexandra “Alex” Baldwin as president of the Web.com Tour, making her the first female to lead one of the PGA Tour’s six global circuits as president. The Web.com Tour (formerly the Nationwide Tour) is a developmental tour that serves as the primary path for players to potentially reach the PGA Tour. Baldwin previously served as […]
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The PGA Tour and Omni Hotels & Resorts have reached a sponsorship agreement through 2022. Omni will serve as the official hotel partner…
Continue ReadingThe PGA Tour will stage a new tournament in Detroit for the first time next season in a multiyear deal announced with Quicken Loans, which will serve as title sponsor of the event. The event…
Continue ReadingThe PGA Tour and the Hawaii Tourism Authority have reached a four-year extension of their official marketing partnership in a deal that will last…
Continue ReadingJay Monahan has been named deputy commissioner of the PGA Tour, effective April 1. He is currently the Tour’s chief marketing officer…
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