Bass Pro Shops to Sponsor Collegiate Bass Fishing Series
The Association of Collegiate Anglers Federation and the Collegiate Bass Fishing Series have announced a partnership that will have…
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USANA Signs Sponsor Deal With USA Wrestling
USANA, a nutritional supplement provider, has announced a sponsorship with USA Wrestling that will mark the company’s first deal with a summer sport national governing body. The Utah-based company previously signed deals with seven winter NGBs in the United States and Canada. Under terms of the new agreement, USANA will become the official supplement supplier of […]
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PlayStation Renews Title Sponsorship of the 2019 Fiesta Bowl
PlayStation has renewed its multiyear agreement with ESPN and will return as the title sponsor of the Fiesta Bowl. The annual event, one of the College Football Playoff New Year’s Six bowl games, will be held on January 1, 2019, at State Farm Stadium in Glendale, Arizona. “PlayStation has been an unbelievable partner over the last two years. […]
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Speedway LLC Named Official Fuel and Convenience Store for IndyCar
Hulman & Company has announced a multiyear deal for Speedway LLC to serve as the official fuel and official convenience store of IndyCar, the IndyCar Series, Indianapolis Motor Speedway and the Indianapolis 500. The agreement with the national convenience store chain will begin in 2019. Speedway LLC operates more than 4,000 stores in 35 states. […]
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USA Triathlon Signs HotelPlanner as Official Booking Partner
USA Triathlon has announced a partnership with HotelPlanner, an online provider of group hotel bookings and individual hotel stays worldwide, to serve as the national governing body’s official booking partner through 2022. “Travel is at the heart of the multisport lifestyle and being able to easily reserve a comfortable, affordable and conveniently located hotel is […]
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William Hill Sports Book Signs With New Jersey Devils
Sports betting operator William Hill US has announced a multiyear deal with the NHL’s New Jersey Devils and Prudential Center, making the Devils the first professional sports team to partner with a sport book in New Jersey since the state allowed legalized sports wagering. The sponsorship includes a suite at the arena in Newark, New Jersey, that […]
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Bridgestone Corporation to Become Worldwide Paralympic Partner
The International Paralympic Committee has announced that tire and rubber manufacturer Bridgestone Corporation will serve as the organization’s seventh worldwide Paralympic partner. Already a worldwide Olympic partner through 2024, Bridgestone now has global rights to promote the Paralympic movement over the same period. “We are absolutely delighted that Bridgestone will become the IPC’s seventh worldwide Paralympic […]
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Honda to Serve as Title Sponsor of the 2019 NHL All-Star Game
The National Hockey League has announced that Honda will serve as the title sponsor of the 2019 NHL All-Star Game, which will be held…
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Allegiant and Vegas Golden Knights Announce Multiyear Partnership
Through a multiyear partnership, Las Vegas-based Allegiant will serve as the domestic airline partner of the NHL’s Vegas Golden Knights…
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NBA Signs Landmark Gaming Partnership with MGM Resorts International
MGM Resorts International and the National Basketball Association have announced a multiyear partnership for MGM Resorts to become the…
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.@gkelite has unveiled the first three leotards in its 2024 @TeamUSA Collection, which the @USAGym athletes will wear this summer at the 2024 Olympic Summer Games in Paris.
The @NHL has approved the sale of the @ArizonaCoyotes to @utahjazz owner Ryan Smith for $1.2 billion, as well as the relocation of the franchise to Salt Lake City starting with the 2024-2025 season.
The @PGA announced today that The Ocean Course at @kiawahresort in Kiawah Island, South Carolina, will host the 2031 @PGAChampionship. Additionally, the 2029 Girls and Boys Junior PGA Championships will be contested at Kiawah Island Golf Resort.
The @FIBA 3x3 season will be collaborating with @KarlLagerfeld with 3×3 players from different teams and countries. It will include a range of events and promotions throughout the season, blending @FIBA3x3 with Karl Lagerfeld’s signature style.
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