Micro Events and Web Episodes:
How One Event Organizer Repositioned His Business
Twenty years ago, Micah Desforges launched Ripper Skateboards, a project that began as a passion play of sorts for the Montreal native who was a skateboarder and action sports enthusiast. Over the course of a decade, the brand grew in popularity, generating a social media following that still boasts nearly 70,000 followers on Facebook even though […]
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