Kathy Carter to Lead LA 2028 Commercial Effort
LA 2028 and U.S. Olympic and Paralympic Properties have hired former MLS executive Kathy Carter to lead the commercial joint venture…
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Chicago Selected as New Home of the Intel Extreme Masters Through 2020
Chicago has been selected as the new home of the Intel Extreme Masters from 2018 through 2020. Started by ESL in 2006, the Intel Extreme Masters is the longest-running global professional gaming tour in the world. As part of a three-year agreement, ESL and Intel have partnered with the United Center and the Wintrust Arena to move the event to […]
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Visa Extends IOC Partnership Through 2032
Visa has extended its long-time sponsorship of the International Olympic Committee through 2032. The company has been a sponsor since 1986…
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PGA Tour Announces Event in Detroit
The PGA Tour will stage a new tournament in Detroit for the first time next season in a multiyear deal announced with Quicken Loans, which will serve as title sponsor of the event. The event…
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Amgen Extends Deal to Sponsor California Cycling Race
AEG, the owner and operator of the Amgen Tour of California cycling race, announced it is renewing its agreement with Amgen…
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Ventum Named Official Global Bike Partner of Ironman
Ironman has announced a new partnership with Ventum as the race series’ official global bike partner, as well as the official bike supplier…
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Events DC to Sponsor Wizards District Gaming
Monumental Sports & Entertainment and Events DC have announced that the convention and sports authority will become a sponsor of Wizards District Gaming, the NBA 2K League team operating out of Washington, D.C. “Cities are competing on a global level to drive tourism, new events and economic impact to their region—and esports is just another opportunity for […]
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NRG Sports and San Francisco Shock Partner With University of California, Berkeley
NRG Sports, the San Francisco Shock and the University of California, Berkeley have announced a partnership, the first of its kind between a professional…
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Twitch to Live Stream NBA 2K League Games
The NBA 2K League and Twitch have reached a multiyear partnership that will include live streams of all NBA 2K League games. The partnership represents…
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PGA of America Announces Multiyear Partnership With Charles Schwab
The PGA of America and the PGA Championship have named Charles Schwab as sponsor and official wealth management…
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