Tag: MLS

Avaya Stadium
San Jose Earthquakes

San Jose Earthquakes, PayPal Agree to 10-Year Stadium Naming Rights Partnership

The San Jose Earthquakes have signed a 10-year naming rights sponsorship agreement for its stadium with PayPal Holdings, making the Major League Soccer club’s home known as PayPal Park. PayPal Park will feature a 250-seat reserved section for underserved members of the community and provide them with access to complimentary tickets and transportation to and […]

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UBSArena

New Sports Venues to Watch in 2021

As the demand for spaces to host sporting events continues to grow with an eye toward sports-related travel in a post-coronavirus world, destinations across the country are examining their inventory, identifying needs and building accordingly. Here are 15 new sports complexes to keep an eye on in 2021. Midway Central Station Bedford Park, Illinois OPENING: […]

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MLS Orlando3
Portland's Diego Valeri takes a corner kick during the MLS is Back Tournament at the ESPN Wide World of Sports Complex in Orlando, Florida. In the background are a series of massive blue screens that the league used for broadcasts to show virtual fan parties and sponsor logos during the tournament.

Case Study: How Major League Soccer
Has Pulled Off Its 25th Season

Major League Soccer began in 1996 with 10 teams. Now in its 25th season, the league has 26 teams as Inter Miami — with world superstar David Beckham as owner — and Nashville SC debuted as the newest expansion franchises. The league was planning a season unlike any other in 2020 to celebrate its silver anniversary, […]

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MLS Impact Orlando City Soccer

The Madness of Sponsorship Make‐Goods

There are clauses in sponsorship agreements that normally gather dust after the contracts are signed, namely force majeure and substitution. As we’re all well aware, there is nothing normal about 2020 and the dust has been shaken off of those typically skimmed-over clauses. Force majeure and substitution, the terms as we know them, have had […]

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MLS Orlando City Inter Miami Soccer
Inter Miami players enter the field for an MLS soccer match against Orlando City in the MLS bubble. (AP Photo/John Raoux)

Beyond the Bubble: How Leagues are Approaching Operations

For so many teams at all levels of sports, having a bubble burst used to mean they would not get into the NCAA Tournament, or would have their playoff chances extinguished on the final day of the regular season. These days, having a bubble burst means much, much more. For nearly every professional sports league, […]

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CharlotteFC

MLS Expansion Franchise in Charlotte Reveals Charlotte FC Branding

The latest expansion team for Major League Soccer unveiled its name, branding and logo as Charlotte Football Club, or Charlotte FC by its shorter name, will take the field in 2022. MLS officially awarded an expansion team to the city of Charlotte on December 17, 2019, making it the league’s 30th  club. Plans to start […]

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MLS logo_final

MLS Delays Expansion Plans

Major League Soccer has announced a new timeline for expansion, postponing the start of several new teams citing the impact of the COVID-19 pandemic on the teams’ business operations and stadium development. Under the new plan, Austin FC will remain on schedule to begin competition in 2021. But Charlotte, which had expected to begin plan […]

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Indians White Sox Spring Baseball
Fans were already learning social distancing during MLB's spring training. Photo: Gregory Bull/AP Images

Special Report: How COVID-19 has Changed the Sports-Event Industry

After months of waiting, you and your spouse are heading to the stadium. After a wait of what seems like forever to be at a game, your mobile tickets are loaded on the phone as you get out of your car and head over to the stadium entrance, making sure to stop six feet from […]

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HP FieldHouse

Orlando Prepares for Potential Post-COVID Business

As the sports world slowly begins to start bringing back events, many professional leagues are working on proposals based upon being in one central location that would allow events to be held without widespread exposure or outbreaks of the COVID-19 pandemic. One of the more popular locations mentioned is Orlando, Florida, which is reportedly the […]

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