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CVBs and sports commissions often get the stiff-arm from local universities when it comes to using campus venues for sports events. By contrast, the Greater Grand Junction Sports Commission in Colorado has been received with open arms by Colorado Mesa University. In fact, the university had a major hand in establishing the sports commission in […]
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In 2014, Manchester United defeated Real Madrid 3-1 at Michigan Stadium before 109,316 fans. It was the largest crowd in U.S. soccer history. Two years later, Real Madrid returned to the fabled Big House in Ann Arbor for another International Champions Cup match, this time defeating Chelsea 3-2 before 105,826. It was the second-largest soccer […]
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If the Pac-12 Conference is looking for a good year to make a statement in the College Football Playoff, this is it. The 2019 championship game will be played January 7 at Levi’s Stadium in Santa Clara, California, in the heart of Pac-12 country, giving the conference an opportunity to change its luck on home […]
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When Don Welsh took over as president and CEO in 2016 of what became Destinations International, there was plenty on his plate. Two years later, with a new name for the organization and a new commitment to its members, the former leader of the convention bureaus in Chicago, Indianapolis and Seattle is continuing to forge […]
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Growing up in Mississippi with a mom who played basketball and a dad who was a diver—and as a big fan of Mississippi State football and basketball—Kindra Fry was a sports nut who told everyone that she would one day play football for the Dallas Cowboys. That plan didn’t work out, but Fry has nonetheless […]
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Every two years, the parade of nations at the Olympic Games provides a strong testament to the power of sports to bring countries together—even those that don’t get along politically. Destinations across the United States are proving the same point on a smaller scale by welcoming international competitors and spectators. Not only do these events […]
Continue ReadingSuccessfully executing a major sporting event like the Super Bowl can bring the host city a number of benefits. Destinations have been able to build new stadiums and infrastructure, renovate downtown areas, give back to their communities and ultimately prove that they can handle the logistics of an event with countless moving parts. Recent host […]
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Playing host to marquee professional sports events can bring in marquee numbers in terms of economic impact. That appears to be the case for Los Angeles, which estimated $116 million in increased economic activity from hosting the 2018 NBA All-Star Game in February, according to a report compiled by Micronomics. The number included $90 million […]
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Playing host to signature sports events can be lucrative for cities both in the short and long terms. Consider the case of Atlanta and its relationship with the Peach Bowl, a staple of the college football postseason each year. Last season marked the 50th anniversary of the bowl game, which was staged on New Year’s […]
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In Indiana, there is no doubt that youth sports is big business. Westfield, Indiana, played host to two U.S. Club Soccer national championships in 2017, generating an estimated $12.2 million in direct economic impact to the city of 37,000 in suburban Indianapolis. Through 12 days in July, the town welcomed the NPL Finals, with teams […]
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